Liberty Property Trust - Cushman & Wakefield

Liberty Property Trust


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The Challenge

As Liberty’s first outsourcing initiative, finding the right partner with the capabilities and cultural match was imperative in a short timeline. Flexibility, training capabilities, and the correct staffing mix were essential to operate a tailored solution customized to Liberty’s platform.

The Solution

Through new hiring andre-assigning existing personnel, full property management coverage was provided from day one. Cushman & Wakefield’s Transitions & Quality Control (TQC) team helped to quickly onboard the properties, and all property managers went to on-site training at Liberty’s headquarters.

A national account manager was established to ensure consistency and quality control across the portfolio. All output was standardized and co-branded between Liberty and Cushman & Wakefield, and a SharePoint site was established to house all shared documents.

Constant collaboration and communication across the team helped foster new ideas and improvement initiatives. Weekly calls with Liberty’s asset managers and property management executives ensured the team remained current with initiatives and training and that Liberty was well-informed on the daily operations of their buildings.


The Result

  • Ensured all services remained consistent across the portfolio by developing a customized platform utilizing a mixture of both Liberty and Cushman & Wakefield procedures
  • National account management with a single point-of-contact led to streamlined communication with Liberty and standardized reporting and operations
  • Offered a scalable resource for construction project management and development activity
  • Local presence allowed Liberty to establish co-branded tenant and vendor contacts without having to hire its own staff