The primary purpose of media is communication. Events or information are interpreted and reported to a defined audience with the goal of educating, informing, entertaining and in some cases, protecting that audience. Traditionally there have been two types of media: broadcast media - including radio and television; and print media - including newspapers and magazines. A recent addition to the media landscape is the Internet and the availability of online sources of news and interactive information, increasingly through mobile devices and wireless networks.
We deliver sector specific experience and market knowledge, while listening to a client’s needs.
The aim of our group is to help clients navigate the complex challenges presented by real estate. We can either streamline entire media property portfolios for maximum flexibility and efficiency, or satisfy a specific property requirement as part of a one-off transaction. We seek to align business objectives with real estate solutions. In an industry where contracts are often short-term, resulting in vacillating headcounts, there are opportunities to ‘right-size’ your footprint, as well as introduce options for expansion for the future.
Media Sector Real Estate Challenges
- Cost and expenditure is always a priority in this sector
- There is an increased focus on using office space more efficiently, while still retaining and attracting staff
- Innovation and new technological advancements guarantee expansion from established IT companies, and thus changing real estate needs
- Some parts of the industry believe the United States and Europe have reached maturity in this sector and the focus on expansion is in APAC, Central and South America
How Can We Add Value?
While certain themes apply across the whole Media sector, Cushman & Wakefield recognizes that all businesses have unique objectives and requirements. We deliver sector specific experience and market knowledge, while listening to a client’s needs. By understanding your business and industry, and finding solutions to the key challenges listed above, we help you structure a flexible portfolio that utilizes efficient space requirements while keeping an eye on your bottom line.
We use a combination of state-of-the-art technology and clear communication to ensure that we are adding the most value and producing the greatest cost savings for your business. Our combined team of professionals include surveyors, accountants, project managers and business consultants whose skills are suited to meet your varied and complex requirements around the world.
Some of the Services We Provide
From real estate due diligence for merger and acquisition activity, to location analysis and portfolio optimization programs, our focus is helping you deliver your business objectives while reducing risk.
We help you optimize the value of your property while considering the impact on your firm’s balance sheet, implementing everything from global lease administration, lease abstraction and database management to strategic analysis and assist decision making.
Global lease administration
To help minimize the associated risks of managing your corporate portfolio, we provide you with the detailed business data you need to properly and intelligently implement your corporate strategy.
By implementing the ‘intelligent client’ role in managing transactions, our agents and brokers can advise and facilitate smoother transactions, whether it’s a full property search and relocation or simply a lease renewal.
Program and project management
We help you deliver real estate projects on time, within budget, and to specifications.
We deliver the quality of service that top-tier clients expect from their real estate firms, and we produce that quality of service within common-sense budgeting guidelines.
Valuation, lease advisory and property management
We provide the unprecedented professional advice that keeps our reputation sterling, giving you the reassurance you need to deal with a changing global environment.
Experience and Resources
Our Media sector clients benefit from an experienced research team, including a team of expert sector specialists in local markets around the globe. We are also strengthened by our international network of nearly 15,000 professionals including researchers, strategists, business modellers, accountants, business consultants and agents in 253 offices across 60 countries.
We have a broad range of clients in the sector including Thompson Reuters, Omnicom Group, Getty Images, Discovery Channel, Interpublic Group, Expedia and many others who we service on a national, regional or global level.