Share: Share on Facebook Share on Twitter Share on LinkedIn I recommend visiting cushmanwakefield.com to read:%0A%0A {0} %0A%0A {1}

Community, Experience, Lifestyle: The New Model for Retail CRE

8/21/2019
For our newest podcast, we invited Cushman & Wakefield’s Leslie Mayer, Executive Director; Matthew Fainchtein, Senior Director; and Carter Magnin, Director to chat about retail in Greater LA.

For our newest podcast, we invited Cushman & Wakefield’s Leslie Mayer, Executive Director; Matthew Fainchtein, Senior Director; and Carter Magnin, Director to chat about retail in Greater LA.

The trio brought plenty of great intel to share, giving fresh insights on trends like experiential retail, the shifting role of brick-and-mortar, and how popular brands give their customers a “lifestyle,” not just a product. They also highlighted the ever-growing use of technology as a tool to harness customer data and drive decisions like site selection.

Our experts say:

  • Today’s retailers must convey authenticity and integrity—or risk losing ground to the competition.
  • Online sales are just part of the puzzle. People still strongly want the “sense of place” provided by brick-and-mortar.
  • Shoppers respond well to mixed-use locations. Great dining, lively common areas, and physical merchandise can all stimulate a sensory experience that feels less like “shopping” and more like a lifestyle.
  • The leading retailers are “dialed in” to their core buyers. Rather than try to please everyone, these brands focus on delighting their already-loyal followers.
  • Great customer service never goes out of style. Physical stores thrive when they have well trained staff who “get” the product and are passionate about it (think the Apple Store).

Other highlights include:

  • How some of the hippest retailers are disrupting more traditional products, such as mattress-seller Casper
  • Why one pet-lover always buys their dog food at a shop, not online (hint: it’s all about in-person community)
  • How LA’s sprawling geography is spurring the “localization” of retail in Culver City, Downtown LA, and other hotspots

Related Insights

012022USRetailInsightcard
Article • Retail

U.S. Holiday Sales Boost Confidence for 2022

Early results on the holiday shopping season suggest consumers proved to be resilient and flexible just as they have been throughout the pandemic recovery, jolting holiday sales to a banner year in 2021
James Bohnaker • 1/7/2022
Five-Fast-FACTS-LinkedIn_740x456
Article • Office

San Francisco Q3 Five Fast Facts

Read our 5 Fast Facts to learn more about the key trends that impacted the market in the third quarter.
Robert Sammons • 12/6/2021
2021-What-Rising-Inflation-Means-for-CRE-Investing_webcard
Article • Retail

Maintain the Chain – Real Estate Strategies for Peak Season and Beyond

Our panel of logistics and retail experts joined us for a discussion about the ongoing challenges caused by supply chain disruptions and record-breaking industrial real estate market conditions.
Nicole Bennett • 11/17/2021

Ready to talk?

Our professionals are ready to provide further details on this and many other topics.

Cushman & Wakefield uses cookies to analyze traffic and offer our customers the best experience on this website. Close this dialog to confirm your consent, or visit this page to learn more:
Cookie Notice

MORE OPTIONS
Agree and Close
These cookies ensure that our website performs as expected,for example website traffic load is balanced across our servers to prevent our website from crashing during particularly high usage.
These cookies allow our website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced features. These cookies do not gather any information about you that could be used for advertising or remember where you have been on the internet.
These cookies allow us to work with our marketing partners to understand which ads or links you have clicked on before arriving on our website or to help us make our advertising more relevant to you.
AGREE ALL
REJECT ALL
SAVE SETTINGS