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Cushman & Wakefield Strengthens its Leadership Talent in Global Occupier Services in Asia Pacific

Amanda Phua • 12/10/2021

The appointments of Wong Huey Feng and Romain Ferre add depth and expertise to the firm’s integrated portfolio management services.

Cushman & Wakefield, a global leader in commercial real estate services, today announced the appointment of two senior leaders within its Global Occupier Services (GOS) business in Asia Pacific.

Wong Huey Feng has joined Cushman & Wakefield as Southeast Asia (SEA) Hub Lead for Integrated Portfolio Management (IPM) and Romain Ferre is appointed the Head of Asia Pacific’s Centre of Analytics. Both appointments took effect in October 2021.

Both Huey Feng and Romain report to Nick Seaton, Head of Integrated Portfolio Management (IPM), Asia Pacific. “The evolving business landscape in today’s environment has created both challenges and opportunities for our corporate occupier clients. Our ability to provide effective services and solutions as well as accurate and reliable data and analysis on their real estate portfolios is more critical now than ever before,” Nick said. “I am excited to welcome Huey Feng and Romain to the IPM leadership team to reinforce our commitment to drive results and excellence across our occupier services business and strengthen Cushman & Wakefield’s business presence across the Asia Pacific region.”

Huey Yeng FongWith a career spanning over twenty-two years in the real estate industry and extensive experience in corporate real estate, Huey Feng has managed diverse teams across multiple markets in Asia Pacific and worked closely and successfully with clients from various industries. Prior to joining Cushman & Wakefield, she held senior leadership positions with Knight Frank and CBRE.

Based in Singapore, Huey Feng will lead the SEA IPM team to provide comprehensive portfolio solutions in transaction management, portfolio administration and portfolio strategy. With her vast experience and in-depth market insights, she will be responsible for providing holistic strategies that drive optimum value for occupier clients’ real estate portfolios across SEA and ensuring a high and consistent level of service to meet their needs and expectations.

Huey Feng said, “Cushman & Wakefield’s strength and reputation in the occupier services space have gained prominence over the years and I am happy to be part of a company that has a progressive approach to client service, a strong commitment to talent development across a very diverse and collaborative culture. SEA is a multi-faceted region with tremendous growth potential and I am excited to be working with my team to deliver top-notch service and optimum results to our clients in this region.”

Romain Ferre, the Head of Asia Pacific’s Centre of AnalyticsRomain has been with Cushman & Wakefield for over three years. He initially joined GOS in the Strategic Consulting team based in London, providing clients with strategic portfolio and location advice. He then relocated to Budapest to lead a team of analysts in growing the Portfolio Services Center (PSC) in Europe, Middle East and Africa. With a strategic focus on financial analytics, he and his team have been successfully involved in 100+ strategy projects per year, significantly improving occupiers’ real estate portfolio efficiency by realigning them on their business drivers.

As Head of Asia Pacific’s Centre of Analytics, Romain will relocate from Europe to Manila in due course and lead the team of nine analysts to support the wider GOS business on their client service delivery requirements. These include a base offer of portfolio analysis services and bespoke suite of analytical services such as location analytics, complex financial modelling and lease accounting. Leveraging global data and technology, Romain and his team will continue to drive client insight and strategy through proactive portfolio management delivery.

“My career at Cushman & Wakefield has allowed me to develop my skill sets, broaden my real estate knowledge and experience new cultures. This is my first relocation to Asia Pacific and I am excited at the opportunities presented by this dynamic region. I look forward to working with my team in Manila and the wider business to raise the performance standards of the Centre of Analytics and contribute towards the strengthening and expansion of our client relationships in this region,” said Romain. 

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