Cushman & Wakefield Hosts Special Lecture on European Logistics Market Strategy for KOBC Junior Staff

On Tuesday, August 19, Jonghan Kim, Executive Director of Cushman & Wakefield Europe, delivered a special lecture titled “Trends and Strategies in the European Logistics Market” to junior staff from KOBC’s overseas logistics division at the Korea Ocean Business Corporation (KOBC) in Busan.

The lecture aimed to enhance understanding of the European logistics landscape amid rapidly evolving global economic and trade conditions, and to provide practical insights to support KOBC’s mid to long term strategic planning.

Drawing on his extensive experience in the region and up to date Cushman & Wakefield research, Kim addressed several key topics, including:
• Flows of global investment capital
• Post pandemic restructuring and investment trends in the European logistics market
• Case studies of major logistics transactions across Europe
• Opportunities and strategic recommendations for Korean firms entering the European market

The European logistics market is exhibiting a clear recovery as interest rates decline and investor demand rebounds. Over the past year, investment into European logistics facilities rose by 27% y o y, while rental growth reached 3.9%. Additionally, leading international logistics real estate funds raised over KRW 30 trillion (approximately USD 20 billion) in new capital for two consecutive years, signaling strong investor confidence. Notably, investment from North American sources increased by 17%, and from the Middle East by 67%. Looking ahead, further influxes of investment from U.S. private equity and long income funds are anticipated within the next 12 months.

Kim commented, “It has been a privilege to contribute to the development of KOBC’s young professionals, a group playing a key role in the future of Korea’s maritime industry. The session was designed to provide a well-rounded and practical perspective on the European logistics market.”

Cushman & Wakefield operates in over 60 countries, offering real estate and logistics advisory services. In Europe, the firm is highly active in logistics infrastructure and investment-related consulting. In early 2025, Cushman & Wakefield Korea Investment Advisory, led by Sorim Jie, was officially registered with the Financial Supervisory Service as a licensed investment advisory firm. The firm will offer comprehensive advisory services—including real estate finance advisory, structuring of funds and REITs, co investment matching, and development strategy and feasibility planning—leveraging its global reach and domestic capital market expertise to support the entire lifecycle of commercial real estate investments.