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Finally, Someone Fixed the Office Furniture Problem: CHANINTR's Spruce Project

22/10/2025
Let's be honest—setting up a new office is exciting until you get to the furniture part. Then it becomes a months-long procurement nightmare that drains your budget and delays your move-in date.

As real estate advisors, we see this play out constantly. Clients find their perfect space, then get stuck in furniture limbo: Should we buy and watch millions disappear upfront? Should we compromise on quality to save cash? How long will this actually take?

One Bangkok Tower 4 just made this problem significantly easier to solve.

Meet CHANINTR: Thailand's Furniture Experts Go Commercial

If you've ever been to a high-end home or luxury hotel in Bangkok and thought "Wow, this furniture is incredible," there's a good chance CHANINTR was behind it. For over 20 years, they've been curating premium furnishings from brands like MillerKnoll (Herman Miller), Knoll, and Tolv for Thailand's most discerning clients.

Now they're bringing that same expertise to office spaces through Spruce—Thailand's first office furniture subscription service, launching exclusively at One Bangkok Tower 4 through the Twenty & Above program.
CW Chanintr Spruce Thailand Office Leasing 11.JPG

Introducing Spruce: Rent World-Class Furniture, Keep Your Capital

Here's the game-changer: Spruce flips the traditional model. Instead of dropping millions upfront on furniture, you rent premium pieces monthly and keep your capital in the business where it belongs.

This isn't about cheap furniture or compromising quality. We're talking Herman Miller ergonomic chairs, MillerKnoll workstations, and Tolv meeting tables—the same brands global companies use—but with a payment structure that actually makes sense for growing businesses.

Why Spruce Actually Works


Your Cash Stays Liquid

That multi-million baht furniture investment? It could hire your next three senior developers, fund a marketing campaign, or cover six months of runway. Spruce converts a massive capital expense into a manageable monthly operating cost, freeing up capital for things that actually grow your business.

You're Operational in 4 Weeks

Everything in the Spruce collection is loose furniture—no construction, no built-ins, no waiting for contractors. From final selections to "we're working here": roughly one month. Compare that to the typical 3-6 month traditional fit-out timeline.

Your Office Grows With You

Hired 20 more people? Going hybrid and need fewer desks? Want to completely reconfigure your layout? Spruce includes furniture changes during your contract. No disposal drama, no procurement delays, no being stuck with yesterday's decisions.

You Actually Hit Your ESG Goals

Spruce operates on circular economy principles—furniture gets refurbished and redeployed instead of dumped in landfills. Premium pieces designed for decades of use get multiple lives. It's real, measurable sustainability impact, not just a nice paragraph in your annual report.

You Can Buy It Later (If You Want)

One Bangkok tenants who commit to longer rental terms get an exclusive option to purchase the furniture at the end of their contract. Test drive before committing to ownership.

What's Included?

Spruce handles everything that normally gives you a headache:

  • Complimentary furniture layout design tailored to your space
  • Delivery and professional installation within 4 weeks
  • One furniture reconfiguration during your contract (free)
  • Ergonomic chair checkup to keep your team comfortable
  • Maintenance and replacements if anything breaks
  • End-of-contract pickup when you're done

You literally just select what you want, and Spruce does the rest.

CW Chanintr Spruce Thailand Office Leasing 10.JPG CW Chanintr Spruce Thailand Office Leasing 10.JPG
CW Chanintr Spruce Thailand Office Leasing 12.JPG CW Chanintr Spruce Thailand Office Leasing 12.JPG

Who Should Rent with Spruce?

This model is perfect if you:

  • Need to preserve cash flow and working capital
  • Might grow, shrink, or change layouts over the next few years
  • Want to move in fast with zero construction drama
  • Care about sustainability and can prove it with measurable impact
  • Value flexibility over permanent ownership
  • Are testing a new market or office location
  • Don't want the hassle of furniture disposal when you eventually move

Basically: If you're a startup, a fast-growing company, or any business that values agility over asset ownership, Spruce makes a ton of sense.


For Companies That Still Want to Buy

Look, we get it—some companies have CAPEX budgets, long-term leases, and specific reasons to own their furniture. For those clients, CHANINTR also offers access to their full brand portfolio with preferred pricing and professional consultation services through the Twenty & Above program.

But if you're reading this and thinking "we don't have millions to spend upfront" or "our needs might change," that's exactly who Spruce was built for.

See It Yourself

CHANINTR built a full show suite at Bangkok Tower 4 called "Twenty & Above" where you can actually sit in the chairs, test the desks, and see how it all looks together. We take clients through regularly—it's way more helpful than browsing online catalogs.

The space showcases different office configurations, all furnished with the Spruce collection, so you can visualize exactly how your team would work there.

CW Chanintr Spruce Thailand Office Leasing 13.JPG CW Chanintr Spruce Thailand Office Leasing 13.JPG

Why We're Telling You About This

We work with buildings across Bangkok, each with their own strengths and advantages. The right space always depends on your specific needs, location preferences, and business priorities.

That said, when we see a solution that genuinely solves a real problem our clients face, it's worth highlighting.

The furniture procurement process has been a pain point for years. It's expensive, slow, and inflexible. Spruce is one of the most practical solutions we've seen that addresses all three issues at once—especially for startups and growing companies who need to be smart about capital allocation.

For clients considering One Bangkok Tower 4, Spruce is a meaningful value-add that removes a major barrier to getting operational quickly. For companies anywhere who are tired of the traditional furniture headache, it's worth knowing this option exists.

Want to Learn More?

If you're looking at office space and the furniture challenge is stressing you out, let's talk. We can arrange a show suite viewing, introduce you to the CHANINTR team, and walk you through how Spruce actually works for your specific situation.

Reach out to our Cushman & Wakefield representative to explore the Spruce rental option.

At the end of the day, our job is to help you find the right space and remove as many obstacles as possible. Furniture problem? For our clients, that obstacle just got a lot smaller.

Contact us to explore your choices.

Contact

Aukit Pronpattanapairoj

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