Shanghai has always been about business. From its earliest days, business has been the key development driver for the city and from the retail perspective, Shanghai today is now an influential international center for the consumer. Alongside this, a plethora of business opportunities on many levels are now up for grabs for those retailers who choose to set up operations in the city and who can offer the right product that befits the China marketplace.
Even though Shanghai has been on the radar of many global retailers of note for some years now, the Shanghai government has not rested on its laurels. It is constantly tweaking and pushing the development dial and one recent directive which is set to establish the retail market development framework for the city for the coming years is the three-year action plan entitled Shopping Shanghai (2018-2020).
This report takes a deeper dive into what Shopping Shanghai (2018-2020) is all about, and also analyses the retail-related macro-economic and retail-related real estate drivers and retail-related trends behind the development and growth of retailing in Shanghai.
