João Pereira

Senior Consultant, Retail • Portugal

João Pereira
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Local Office:

Edifício Café Lisboa
Avenida da Liberdade 131-5'
Lisbon, Lisbon 1250-140

Office: +351 211 207 575 x520156

Mobile: +351 916 027 167

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João Pereira

Senior Consultant, Retail • Portugal

João Pereira is a Retail Negotiator for Cushman & Wakefield Portugal, concentrating his work essentially in several retail sectors, such as High Street, Shopping Center, Retail Parks and Stand Alone Units, and more recently in retail oriented land properties. He also provides retail consultancy by analyzing large portfolios, whether for retailers or developers/owners. 

Additionally, included in the Tenant Representation line of service, João represents major brands such as Vodafone, L’Óccitane en Provence and Greentel

Due to his previous professional path, João is, within the retail team, the member who focuses on the operational and management component of the retail schemes, anytime an instruction requires such expertise.

Prior to joining Cushman & Wakefield, João worked in Sonae Sierra for nine years, in the areas of leasing and shopping center management for emblematic projects such as Centro Colombo, Continente Seixal (current Rio Sul Shopping) and AlgarveShopping.

  • Vodafone – Key account. Analysis and renegotiation of current leases that reach their termination. This instruction includes the 81 shopping centers where Vodafone is present in Portugal, as well as their several high street locations. 

  • AM 48 – Responsible for leasing three retail units in the Focus Lx building, in Lisbon, for AM48. Currently leading the sale of the five retail units that comprise this project.

  • C&W Asset Management – Leasing manager, responsible for the repositioning, reletting and commercial monitoring of schemes under C&W management, such as Forum Castelo Branco (Square), Aveiro Center (Savills) and LSF Braga (Javere Imobiliária). 

  • Repositioning, downsizing and sale of adjoining pieces of land for several Decathlon units throughout Portugal.

João has a Degree in Sociology, a Post-Graduation in Marketing and a Post-Graduation in Hospitality Management.

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