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Our Neighborhoods Entering a New Era: Gangnam Edition

Kelly Nam • 02/12/2025
The high street, Gangnam, has been regaining its prominence, reaffirming its influence in the market. The rise of K-medical has significantly boosted sales performance, strengthening overall consumer spending in the area. With increasing inflows of international tourists and a more diverse age range among domestic visitors, the high street is experiencing a noticeable lift in vibrancy.
The accelerated entry of fashion, cosmetics, and lifestyle brands, along with promotional flagship stores, is capturing demand from both students in nearby academy clusters and office workers in their 30s and 40s. Visits from consumers aged 50 and above are also rising, further broadening Gangnam’s demand base.
Offering a well-balanced mix of shopping, medical services, experiential content, and F&B, Gangnam has returned to pre-COVID vacancy levels and is evolving into a premium retail destination capable of attracting high-end consumption.

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