The Luxury Retail Market France 2019

Magali Marton • 13/05/2019
In a climate of deep-rooted change in the French retail market, perpetuated by erratic consumption, the luxury sector offers guaranteed robustness. Tourists have been returning to France over the last 2 years, the level of openings and planned openings is increasing, as is the outlook for engagement over the short term: all the ingredients that feed the French luxury retail market are therefore in place for the months ahead.

Following a slowdown over 2017, the rate of luxury store openings regained pace over 2018 with 40 openings (37 of which in Paris), representing a 11% decrease compared with the previous year.

For the first time since 2015, new store openings were in the minority with extensions and existing store renovations taking the lead.

Top 5 Luxury Retail Streets

  1. Rue Saint-Honoré
  2. Rue du Faubourg Saint-Honoré
  3. Vendôme / Paix
  4. Avenue Montaigne
  5. Avenue des Champs-Elysées

Key highlights:



The number of luxury store openings in France in 2018 36 in 2017 93% of which were in Paris (82% in 2017)
Source : Cushman & Wakefield


Number of luxury flagship stores in France in 2018 48 in 2017 (43 in Paris)
Source : Cushman & Wakefield



Estimated share of Chinese consumers in global personal luxury goods by 2025 32% in 2017, 29% of duty-free shopping spend in Europe.
Sources : Bain & Company, Global Blue


260billion € +2%

Global personal luxury goods market in 2018. €254bn in 2017.
Source : Bain & Company


16,5mILLION € +5,5%

Hotel arrivals in Paris Sept. 2018 (year on year). 60% overseas visitors.
Sources : Bain & Company, Global Blue

white delivery van
Research • Logistics

Last Link Report

This report reveals the last link of the eCommerce supply chain can account for 50% or more of total supply chain spend. The ‘last link’ refers to the final stage in the eCommerce supply chain, whether carried out by van or electric bicycle, urban or rural, to a collection point or a home.
Arc de Triomphe de l'Étoile

France MarketBeat Snapshot

Cushman & Wakefield MarketBeat snapshot reports analyse quarterly France commercial property activity across office, retail and industrial real estate sectors including supply, demand and pricing trends at the market and submarket levels.
Magali Marton • 27/10/2019
Paris bridge
Insights • Economy

COVID-19 Impacts on French Real Estate

A brief weekly update on the impacts of COVID-19 pandemic on commercial real estate in France.
Magali Marton • 08/07/2020