About

Christine Mayer is a hospitality real estate specialist at Cushman & Wakefield, based in the firm's Frankfurt office. She focuses on the hospitality sector, advising clients across hotel investment, asset strategy, and hospitality real estate transactions in Germany and the broader European market.

Christine has developed her professional expertise within the hospitality real estate sector, working with clients who require a thorough understanding of both the operational dynamics of hotel assets and the structural drivers of the investment market. Her background equips her to bridge the gap between hospitality operations and real estate strategy, a combination that is increasingly in demand across institutional and private capital transactions.

Her advisory work is grounded in a clear-eyed analysis of market conditions, asset positioning, and transaction structuring. She works with investors, owners, and operators to assess opportunities and challenges across the hospitality real estate landscape, drawing on an understanding of how broader economic factors shape hotel performance and capital flows.

Christine's geographic focus is centred on the German market, with Frankfurt serving as a gateway to broader European hospitality real estate activity. Germany remains one of Europe's most liquid and actively traded hotel investment markets, and her positioning within one of the country's leading financial and commercial centres reflects the strategic importance of this geography to both domestic and cross-border clients.

Her sector focus is firmly within hospitality real estate, where she engages with a range of asset types including full-service hotels, select-service properties, and mixed-use developments with hospitality components. She serves clients navigating an evolving landscape shaped by changing traveller behaviour, shifting operator models, and growing investor appetite for alternative and experiential assets.

Areas of Specialization

• Hospitality real estate advisory
• Hotel investment and transaction advisory
• Asset strategy and positioning for hotel assets
• German hospitality real estate market analysis
• European hotel investment markets
• Investor and owner representation in hospitality transactions
• Operational real estate and hotel asset management strategy
• Mixed-use and alternative accommodation assets