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Valuation and advisory franchising

Rogerio Cerreti • 7/24/2025
Real estate appraisal is a powerful ally in renegotiating leases for franchises.

If you're a franchisee and feel that the rent for your store—whether in a shopping mall or a street location—is higher than the market rate, a professional real estate appraisal can help you determine whether the rent is reasonable for the property and the area.

This allows you to conduct a lease renegotiation for franchises with a technical foundation and greater argumentative power.

A real estate appraisal for lease renegotiation is a strategic tool for franchises and retailers in general, as it provides concrete data that can result in significant reductions in fixed operating costs.

How can a real estate appraisal help you renegotiate your franchise's lease?

Over time, many contracts undergo automatic adjustments that can cause rents to become out of line with market realities. Furthermore, factors such as vacancies, changes in the surrounding area, consumer flow, and even adverse economic scenarios directly affect fair rent.

On the other hand, without technical data, negotiating with the property owner can be challenging. This is precisely where a real estate appraisal for franchises becomes essential. Through a professional technical report, our team analyzes your store's commercial location in detail and indicates the updated market value, based on real-world comparative studies.

This allows you to present a well-founded lease renegotiation proposal with a much greater chance of success.

Our Success in Retail Lease Renegotiations

Thanks to our reputation and the quality of our real estate appraisal reports, we have a high success rate in renegotiating leases for retailers in various regions of Brazil.

In many cases, we have achieved significant rent reductions, eliminating the need for legal action or contract termination—it's no wonder we serve Brazil's largest retailers.

This has earned our work recognition from major shopping malls, property management companies, and commercial property owners, which naturally increases the receptiveness to our clients' proposals.

Benefits of Real Estate Appraisal for Franchise Lease Renegotiation

Check out some practical advantages of relying on our specialized team:

Reduced fixed costs: Well-founded renegotiations generate real savings for your operation.

Solid technical foundation: Our real estate appraisal reports are prepared by certified engineers and appraisers, using recognized methodologies.

Greater clarity for decision-making: You understand precisely whether the current value is above market value and the potential for adjustment.

More leverage in negotiations: Technical data supports your arguments, making them more professional and assertive.

When is the right time to renegotiate your franchise lease?

Ideally, don't wait for a crisis to act. Whenever there is:

Expected contract review;

Dissatisfaction with the current rent;

Decline in store performance;

Start of negotiations with the landlord;

Then, it's time to seek a real estate appraisal for your franchise. This way, your foundation will avoid hasty decisions.

 

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