CONTACT US
Share: Share on Facebook Share on Twitter Share on LinkedIn I recommend visiting cushmanwakefield.com to read:%0A%0A {0} %0A%0A {1}

Dramatic increase in demand for development sites in Melbourne's Inner City and Fringe markets

04/09/2024

The demand for prime development sites in Melbourne’s inner city and fringe markets is surging, as developers seek de-risked opportunities to prepare for the next economic cycle.

Amid this upswing, an approved luxury beachside development site at 46-50 Rouse Street, Port Melbourne, is set to hit the market, promising unparalleled potential for developers.

This premium site, brought to market by Cushman & Wakefield’s Daniel Wolman, Hamish Burgess, Joe Kairouz, and Leon Ma, offers a remarkable opportunity to capitalise on one of Melbourne’s most coveted residential addresses.

With approved plans for a six-level project designed by the world-renowned architects at Wood Marsh, the site combines impeccable design with an unbeatable beachside location, making it one of the most sought-after opportunities currently available.

The 608 sqm* site boasts the potential for stunning water and CBD skyline views, dual street frontages, and a flexible mixed-use zoning. The project presents a highly desirable offering in a location that underpins strong revenues and offers future residents an unmatched coastal lifestyle.
"We are noticing a dramatic increase in demand for development sites in Melbourne’s inner city and fringe markets," said Daniel Wolman of Cushman & Wakefield. "Approved sites such as this provide a de-risked opportunity for developers to ready themselves for the next cycle."
Hamish Burgess of Cushman & Wakefield said waterfront projects are sporadic and have the potential to re-rate residential revenues in their respective locations. "Premium sites like 46-50 Rouse Street are in high demand, as the construction cost increases can be offset by elevated apartment prices in this desirable location."

The project’s enviable position is set to attract buyers seeking a prestigious beachside lifestyle, supported by the proximity to vibrant retail and lifestyle amenities such as the Bay Street Shopping strip, Armstrong Street Village in Middle Park, Bridport Street in Albert Park, and Victoria Avenue in Albert Park.

Surrounded by Melbourne’s most affluent suburbs, including Albert Park and Middle Park, the site provides a broad purchaser catchment and is particularly attractive to the downsizer market. Its positioning near established high-end projects with proven resale values further solidifies the revenue potential of the proposed development.

With Melbourne’s inner-city and fringe markets experiencing a surge in activity, the opportunity at 46-50 Rouse Street offers developers the chance to secure a project with exceptional growth potential, underpinned by its rare beachside position and strategic location.

46-50 Rouse Street, Port Melbourne is for sale through Cushman & Wakefield by International Expressions of Interest, closing Friday 11th October 2024 at 12pm.

*Approximate 


About Cushman & Wakefield
Cushman & Wakefield (NYSE: CWK) is a leading global commercial real estate services firm for property owners and occupiers with approximately 52,000 employees in nearly 400 offices and 60 countries. In 2024, the firm reported revenue of $9.4 billion across its core service lines of Services, Leasing, Capital markets, and Valuation and other. Built around the belief that Better never settles, the firm receives numerous industry and business accolades for its award-winning culture.  For additional information, visit www.cushmanwakefield.com.

How can we help?

Get in touch with one of our professionals.

RECENT NEWS

E-Tender Notice SINSW (1).jpg
E-tender Notice for the Provision of Reactive Maintenance Services Across Schools Infrastructure (SI) - Hunter Central Coast Region

Cushman & Wakefield are seeking to engage contractors in the Hunter Central Coast region, for the provision of reactive maintenance services to public schools in the region.

29/09/2025

school sign
E-tender Notice for the Provision of Reactive Maintenance Services Across Schools Infrastructure (SI) - Western Sydney Region

Cushman & Wakefield are seeking to engage contractors in the Western Sydney region, for the provision of reactive maintenance services to public schools in the region.

22/09/2025

office-card.jpg
Looming 2m sqm Lease Expiry to Test Sydney and Melbourne CBD Office Demand

Australia’s largest CBD office markets are poised to enter a crucial period, as structural shifts in tenant demand, preferences and return-to-office strategies collide with a wave of upcoming lease expiries in Sydney and Melbourne. 

Jess Freeman • 27/06/2025

Childcare.png
Inside the Property Playground- Childcare Real Estate finds its stride

As some traditional asset classes face yield pressure and increased volatility, a new report from Cushman & Wakefield reveals that Australia’s childcare property sector is evolving into a mature, data-driven, and resilient market.

Jess Freeman • 26/05/2025

Dairy farm1.jpg
Innovative housing solutions set to secure the future of Victoria’s $3B dairy industry

Victoria’s dairy regions are facing growing challenges in accessing housing, affecting workforce attraction and retention and threatening the long-term sustainability of the state’s $3 billion dairy industry.

Jess Freeman • 28/04/2025

Looking for more information?

Get in touch with one of our professionals.
With your permission we and our partners would like to use cookies in order to access and record information and process personal data, such as unique identifiers and standard information sent by a device to ensure our website performs as expected, to develop and improve our products, and for advertising and insight purposes.

Alternatively click on More Options and select your preferences before providing or refusing consent. Some processing of your personal data may not require your consent, but you have a right to object to such processing.

You can change your preferences at any time by returning to this site or clicking on Privacy & Cookies.
MORE OPTIONS
AGREE AND CLOSE
These cookies ensure that our website performs as expected,for example website traffic load is balanced across our servers to prevent our website from crashing during particularly high usage.
These cookies allow our website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced features. These cookies do not gather any information about you that could be used for advertising or remember where you have been on the internet.
These cookies allow us to work with our marketing partners to understand which ads or links you have clicked on before arriving on our website or to help us make our advertising more relevant to you.
Agree All
Reject All
SAVE SETTINGS