CONTACT US
Share: Share on Facebook Share on Twitter Share on LinkedIn I recommend visiting cushmanwakefield.com to read:%0A%0A {0} %0A%0A {1}

Cushman & Wakefield: tailored strategies needed for densification around station areas

Laurens van der Schoor • 15/12/2025

Cushman & Wakefield advocates four densification strategies based on market and location quality in its response to the draft spatial planning policy.

Amsterdam, 15 December 2025 – Cushman & Wakefield today presents a clear perspective on the Dutch government’s draft spatial planning policy. Rather than a one-size-fits-all approach, the real estate advisor calls for four tailored densification strategies based on market strength and location quality, preparing the Netherlands’ station areas for a future where living, working, and travel seamlessly converge. A full overview of all station locations, including scores and recommended strategies per site, is included in the response.

“Only 28 of the 94 station areas truly qualify as top locations offering the full package that attracts people to live, work, and spend time there. For these sites, intensive densification is essential—adding mixed-use functions and, above all, high-quality workplaces rather than a narrow focus on residential conversion,” says Laurens van der Schoor, associate strategic consulting at Cushman & Wakefield Netherlands.

While the draft spatial planning policy classifies station areas based on rail connectivity, Cushman & Wakefield argues that the government overlooks a critical factor: economic potential and the existing built environment.

“The policy focuses on mobility but ignores economic strength,” notes Jos Hesselink, head of research at Cushman & Wakefield Netherlands. “Amsterdam Amstel, for example, is not considered a metropolitan location, yet it is a prime workplace hub. These top locations drive our economy and deserve targeted investment. Conversely, stations with more limited potential require selective office additions to strengthen their role within the urban network.”

The draft spatial planning policy identifies 94 station areas for densification based on train service intensity, grouped into metropolitan (8), highly urban (37), and urban (49) locations. Cushman & Wakefield finds this classification logical but lacking actionable detail. The government states what should happen—densification around stations—but not how. To address this, Cushman & Wakefield introduces four strategies tailored to each location’s unique potential, based on workplace attractiveness and the maturity of the local office market. The emphasis is on adding high-quality workplaces alongside housing, rather than single-use transformation. The four strategies are:

  1. Intensive densification: maximize top locations to boost economic growth and public transport use (28 station areas).
  2. Office space addition: strengthen sites with high spatial quality but low market dynamics (27 station areas).
  3. Mixed-use development: avoid monofunctionality and create vibrant urban environments combining living, working, and amenities (25 station areas).
  4. Selective densification: maintain balance at smaller hubs through targeted additions that reinforce existing functions (14 station areas).

With this position paper, Cushman & Wakefield aims not only to align with the government’s spatial ambitions but also to contribute to a strong, competitive economy and sustainable mobility—supported by clear, practical guidelines for policy and implementation.

Van der Schoor adds: “A generic, one-size-fits-all strategy is not suitable for station area development. Each location requires a tailored densification approach, aligned with its specific characteristics and potential. This demands a thorough analysis of quality and future resilience as a workplace.”

Cushman & Wakefield submitted its full response today to the Ministry of Housing and Spatial Planning (VRO). The draft spatial planning policy sets out the government’s long-term vision for spatial development through 2050, with a horizon to 2100. It provides direction for housing, employment, accessibility, and economic growth. The response includes a detailed overview of all station areas, their scores, and recommended strategies—giving policymakers and stakeholders immediate insight into opportunities and priorities.

Station areas and market potential
Stations with strong potential for high-density living and working are primarily inner-city locations with excellent public transport and road accessibility, a high degree of mixed-use, diverse amenities, and high-quality public space. Using a proprietary data-driven methodology, Cushman & Wakefield assessed the current market potential of every station area in the Netherlands based on spatial-economic variables. This analysis determines whether densification and adding housing and workplaces are feasible from a market perspective—and which strategy fits best.

Based on this analysis, Cushman & Wakefield makes targeted recommendations for specific station areas. For example, Amersfoort Centraal, Amsterdam Amstel, Amsterdam Bijlmer-ArenA, Rotterdam Alexander, and Rotterdam Blaak should be designated as ‘metropolitan’ station areas, while Schiphol Airport warrants a unique status due to its exceptional proposition. Despite market potential, adding high-density office space outside top locations in major cities often proves financially unfeasible due to rising construction costs, investment values, rental levels, and land prices. Cushman & Wakefield therefore urges the national government to engage in dialogue and jointly bridge the gap between market realities and development plans.

Contact

Barbara Voskuil - Geerlings  - website
Barbara Voskuil - Geerlings

Head of Marketing Netherlands (EMEA Grade - Associate) • Amsterdam

Recent News

Dutch hotel investment market under pressure

In 2026, the Dutch hotel investment market is under pressure due to rising costs, fiscal burdens and ongoing uncertainty, resulting in limited transaction activity. At the same time, as seen elsewhere in Europe, opportunities are emerging for selective value‑add investors who can create value through repositioning and renovation.

Jos Hesselink • 29/04/2026

Datacentre-750x456
Cushman & Wakefield: European data centre growth is shifting

The latest EMEA Data Centre Update by Cushman & Wakefield places the Netherlands firmly in a European context and shows that power constraints and permitting processes are increasingly shaping data centre growth. For the Netherlands, this means that Amsterdam, with 852 MW of operational capacity, has less room for further expansion, while investment is more quickly shifting to other European hubs and to regional locations within the country, with Groningen emerging as a notable alternative.

Barbara Voskuil - Geerlings • 28/04/2026

msatw 2025 webcard
London’s New Bond Street named world’s most expensive shopping street for the first time

New Bond Street in London has been named the most expensive shopping street in the world for the first time. Rental prices there rose by 22% over the past year, according to the annual Main Streets Across the World report by international real estate advisor Cushman & Wakefield.

19/11/2025

Zuidas Amsterdam skyline
More transaction dynamics in office market due to growing demand for quality

Absorption of new office space in the first three quarters of 2024 reached 560,000 sq ft, according to Cushman & Wakefield.

Jos Hesselink • 07/10/2024

GWS-EMEA-NEWS-Recovery in the Dutch office market Offices web card.jpg
Office Take-Up on The Rise, Vacancy Rate Down - Except in Amsterdam

The latest figures from international real estate consultant Cushman & Wakefield show that in the first half of 2024, take-up of office space has reached 351,000 m². This represents a 16% increase in transaction dynamics in the office space occupier market compared to the same period last year.

Jos Hesselink • 11/07/2024

Rotterdam.jpg
Rotterdam Most Inclusive City in Europe

Rotterdam is the most inclusive city in Europe. This is according to the Inclusive Cities Barometer, a comprehensive survey of 44 cities in Europe and the Middle East (EMEA) by international real estate consultant Cushman & Wakefield.

11/06/2024

CAN'T FIND WHAT YOU'RE LOOKING FOR?

Get in touch with one of our professionals.
With your permission we and our partners would like to use cookies in order to access and record information and process personal data, such as unique identifiers and standard information sent by a device to ensure our website performs as expected, to develop and improve our products, and for advertising and insight purposes.

Alternatively click on More Options and select your preferences before providing or refusing consent. Some processing of your personal data may not require your consent, but you have a right to object to such processing.

You can change your preferences at any time by returning to this site or clicking on Cookies.
MORE OPTIONS
Agree and Close
These cookies ensure that our website performs as expected,for example website traffic load is balanced across our servers to prevent our website from crashing during particularly high usage.
These cookies allow our website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced features. These cookies do not gather any information about you that could be used for advertising or remember where you have been on the internet.
These cookies allow us to work with our marketing partners to understand which ads or links you have clicked on before arriving on our website or to help us make our advertising more relevant to you.
Agree All
Reject All
SAVE SETTINGS