The Cushman & Wakefield team, including Robert Kaplan, Executive Managing Director; Errol Blumer, Managing Director; and Mark Rutherford, Director, arranged the sale to an affiliate of South Florida based Accesso Partners.
Branded as “Broadway New York meets Broadway Nashville,” Ovation is master-planned with approximately 669,000 square feet of dining, retail and entertainment space, along with multiple hotel and short-term stay accommodations, including a central tower envisioned as an iconic architectural element. The project features distinct experiential zones ranging from family oriented attractions to upscale nightlife.
Since going under contract in 2022, the buyer significantly advanced the project, including improving site access, securing CDD bond financing, obtaining site plan approval and launching pre-leasing efforts that have generated strong interest from national tenants. The hotel accommodations are expected to complement the mixed-use nature of the project, catering to both leisure and business travelers while addressing an underserved demand for new luxury and lifestyle hospitality product in the area. Accesso has engaged Kaplan’s team to advise on the hospitality component of the project.
Ovation anchors the southern end of a 12-mile stretch along I-4, widely regarded as the economic engine of Orlando’s tourism industry and driven by the concentration of theme parks and attractions at Walt Disney World, Universal Studios and SeaWorld.
“Ovation is positioned to deliver a fresh, differentiated ‘retailtainment’ experience that blends live entertainment with retail and dining at one of the most prominent intersections in Central Florida,” said Kaplan. “The buyer’s long-term vision and execution will transform this gateway site into a new landmark attraction.”