IHIF 2026
C&W at IHIF
IHIF 2026 takes place at a defining moment for the global hotel sector. Investor appetite for Hospitality and Living remains strong, underpinned by the continued evolution of operational real estate as a core component of capital strategies. Following the rebound in hotel investment activity and capital deployment over the past year, momentum is carrying into 2026, with investors increasingly focused on scale, performance and long term value creation. At the same time, this confidence is being shaped by ongoing geopolitical and macroeconomic uncertainty, requiring a more disciplined and strategic approach to investment decisions.
Fuelled by new investment strategies, emerging concepts and agile business models, hospitality is rapidly reshaping real estate and proving itself dynamic and resilient—underpinned by shifting demographics, evolving consumer preferences, advancing technology and sustainability The Cushman & Wakefield EMEA Hospitality team will be at IHIF 2026 in force, working with clients to navigate complexity, manage risk and unlock new opportunities across global markets. We look forward to meeting you in Berlin.
Attendees
Our Hospitality experts from Cushman & Wakefield will be represented at IHIF 2026, bringing deep market insight across the sector.
If you’d like to meet during the event, we would be pleased to organise a meeting with the right specialist. Can’t find the exact expertise you’re looking for? Tell us what you’re working on and we’ll connect you with the right person.
News & Insights
MarketBeat
UK Hospitality Marketbeat Reports
MarketBeat
Czech Republic Hospitality MarketBeat Reports
MarketBeat
Research
European Hotel Investor Compass
MarketBeat
Hotel property in Paris and the Ile-de-France region
MarketBeat
CEE Hospitality MarketBeat Reports
Services
Hospitality
The hospitality industry is changing. From disruptive technology to the shifting definition of what a hotel can be, hospitality advisers require not only real estate and operational expertise, but insight into the future.
Hospitality Capital Markets
Our Hospitality Capital Markets team provides a complete advisory service to investors, whether buying, selling or managing their capital within the hotel sector. We combine operational expertise with up-to-the-minute real estate knowledge – and members of our capital markets team have advised on transactions worth well over €6.0 bn across EMEA.
Hospitality Valuation
Our Hospitality Valuation & Advisory team deals exclusively with hotel and hospitality assets. Using our real estate, hotel operations, finance and asset management knowledge, we work with global institutions, lenders, operators, investors and individuals, providing valuations for transactional, lending and regulatory purposes.
Investor and Developer Services
Our team has market leading insight and experience having been involved in Development Advisory and Operator Selection processes on the most important hotel developments schemes across Europe