Retail Outlook 2020

Andrew Phipps • 03/12/2019
New mindsets will drive change

Today’s retail sector is undergoing major disruption, fuelled by a set of powerful technological, social, demographic and economic forces.

These changes have resulted in a shift of power towards consumers, who now expect a seamless omni-channel experience as standard. Retailers therefore face a major challenge – to evolve their understanding of consumer behaviour, and adopt new approaches to survive.

New mindsets for 2020
Rethinking the retail experience

Changes in consumer behaviour are forcing retailers to offer unique experiences or services that cannot be replicated online. Increasing numbers are focusing on shopping-as-entertainment – integrating retail with a social or media-driven experience. Technology will need to help customers enjoy themselves, save time and find what they are looking for – as well as combining their physical and digital experiences.

Emerging food business models

Food delivery apps and the so-called ‘dark’ or ‘cloud’ kitchens that serve online food orders are both continuing to grow rapidly. An increasing number of hotels are leasing kitchen space to such operators, while centrally located car parks are also being used to house mobile kitchens. However, those restaurants that offer a truly unique experience will continue to thrive.

Social and environmental issues

Consumers increasingly want to be sure the products they buy have been produced to the highest standards in terms of chemicals, animal welfare and sustainability. Many are becoming less interested in owning material goods and more open to the idea of renting products to reduce waste. The increased numbers of home delivery vehicles on the road are also creating congestion and pollution, and cities will increasingly aim to mitigate these effects.

In our Retail Outlook report, we look in depth at how the sector is changing and what impact new technologies are having.

Retail Outlook report

Find out how retailers, landlords and investors can fully capitalise on 2020’s changing landscape.

Explore all of the Outlook 2020 articles:

demo
Insights • Forecast / Outlook

Demographics Outlook 2020

Over the last 40 years, Europe’s population aged 65+ has almost doubled in size. Meanwhile, 55% of people now live in cities, and single-person households are increasingly standard. In our Demographic Outlook report, we examine how real estate is reacting to these trends – and where the opportunities lie in 2020.

Andrew Phipps • 03/12/2019
political
Insights • Forecast / Outlook

Political and Economic Outlook 2020

Change is the “new normal” – and in 2020, the real estate sector is likely to face the continuing effects of a global economic slowdown, trade wars, and the further polarisation of politics and an ongoing talent shortage.

Andrew Phipps • 03/12/2019
costs
Insights • Forecast / Outlook

Construction Cost Outlook 2020

The construction industry is not typically thought of as a driver of change – and its buildings are still assembled in largely the same way they were 50 years ago. Now we're seeing tech solutions to address rising construction costs.

Andrew Phipps • 03/12/2019
environment
Insights • Sustainability

Environment Outlook 2020

Currently, buildings are responsible for 40% of energy consumption and 36% of CO2 emissions in the EU, so it is critical that the real estate sector plays its part in helping achieve climate goals.

Andrew Phipps • 03/12/2020
investment
Insights • Forecast / Outlook

Investment Outlook 2020

Who will be the risk-takers?
Although weak economic growth and historically low yields are likely to continue in 2020, there are still opportunities to seek higher returns – and an increasing number of investors are willing to try. However, any high-yield property asset will come with risks that need to be understood, so investment intelligence is more important than ever. In our new Investment Outlook Report, we take a look at the key trends in store for 2020, including:
Andrew Phipps • 03/12/2019
logistics
Insights • Forecast / Outlook

Logistics Outlook 2020

2020’s headline news is that logistics real estate will continue to be driven by key trends in e-commerce, technology, and labour availability.

Andrew Phipps
tech
Insights • Technology

Technology Outlook 2020

The real estate industry is now witnessing some fundamental changes. After years of lagging behind the pace of technological change, property is beginning to catch up.

Andrew Phipps • 03/12/2019
cbd
Insights • Forecast / Outlook

Outlook 2020: Central Business Districts

Should we leave CBDs behind? The Central Business District used to be the beating heart of a city. In recent years, however, changes in behaviour, technology and economic life have led to a greater spread of activity.
Andrew Phipps • 03/12/2019
change
Insights • Forecast / Outlook

Outlook 2020 Social Change

In our Social Change Outlook report for 2020, we look at the most important factors driving change in the new decade – not just for society in general, but also for the future of real estate.

Andrew Phipps • 03/12/2019
retail
Insights • Forecast / Outlook

Retail Outlook 2020

New mindsets will drive change

Today’s retail sector is undergoing major disruption, fuelled by a set of powerful technological, social, demographic and economic forces.

Andrew Phipps • 03/12/2019
mixed
Insights • Forecast / Outlook

Mixed Use Outlook 2020

The concept of mixed use property development is undergoing a revolution. The new generation of developments will be altogether different: genuine multi-functional spaces that increase flexibility, create experiences, and provide maximum connectivity.

Andrew Phipps • 03/12/2019
environment
Insights • Sustainability

Environment Outlook 2020

Currently, buildings are responsible for 40% of energy consumption and 36% of CO2 emissions in the EU, so it is critical that the real estate sector plays its part in helping achieve climate goals.

Andrew Phipps • 03/12/2020