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Richard Pickering

Head of Innovation, EMEA • United Kingdom

Richard Pickering
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125 Old Broad Street
London, EC2N 1AR
United Kingdom

Office: +44 (20) 32963620

Mobile: +44 (7712) 893252

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Richard Pickering

Head of Innovation, EMEA • United Kingdom


About

Richard leads strategic innovation for the EMEA business of Cushman & Wakefield.

Working closely with global transformation, technology and regional counterparts, his responsibilities include guiding the development of the firm’s digital platform in EMEA, driving transformation projects to an overarching business vision, developing the EMEA operating model for Analytics, and acting as the lead EMEA sponsor for digital product development.

Richard is also a keynote speaker on the future of real estate. He publishes a bi-weekly blog, Futures /Cut, with a readership of 6,000, which addresses how technology, society, urbanism and economics are transforming the real estate industry. He is passionate on the subject of regeneration and is the sponsor of a current campaign on the Future of Cities.

Originally trained as a lawyer, Richard since held roles in real estate consulting, and as Head of the UK Insight team for Cushman & Wakefield. He founded C&W’s Futures programme and his immediately prior role was as Chief Strategy Officer for the UK business. He sits on C&W’s UK Exco, its EMEA leadership team and chairs the innovation chapter of the EMEA OpCo.

Awards & Recognition

MBA (Distinction)
MSc Property Appraisal (Distinction)
LPC (Distinction)
BA (Hons) Law (2.1)
Member of the RICS

UK INSIGHTS

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MarketBeat

UK MarketBeats

Our Marketbeat reports provide quarterly commercial real estate market activity data covering supply, demand, and pricing trends. Explore our UK Marketbeat reports which cover office, life sciences, retail, industrial, investment, and specialist market sectors.
Edward Bavister • 28/07/2025
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Research

London Hotel Market Spotlight

Access the latest in-depth insights, key trends, and performance of the London hotel real estate market.
Bořivoj Vokřínek • 22/07/2025
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Research

Edinburgh Hotel Market Spotlight

Access the latest in-depth insights, key trends, and performance of the Edinburgh Hotel Market Spotlight.
Bořivoj Vokřínek • 22/07/2025
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Research

H1 2025 EMEA Data Centre Market Update

A total of 24GW of data centre capacity across EMEA was operational, under construction, or in planning stages at the start of 2025 with operators increasingly looking beyond traditional powerhouse markets to meet demand.
Laura Shepherd • 17/07/2025
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Article

The UK’s Industrial Strategy - A structural shift of industrial proportions

The UK Government’s recent launch of “Modern Industrial Strategy 2025” marks an important event for the logistics and industrial sector despite being set against a backdrop of persistent global inflation, complex geopolitical risk, and an almost two-decade old productivity problem.
Edward Bavister • 15/07/2025
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Research

DNA of Real Estate

Track prime rents and yields in up to 43 cities across Europe, covering the key office, high street and logistics sectors. It provides an overview of quarterly performance for prime rents and yields.
Nigel Almond • 07/07/2025
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Research

Solar Solutions

Cushman & Wakefield’s study explores rooftop solar potential in UK logistics, key adoption drivers, barriers, financial returns, and policy solutions.
03/07/2025
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Research • Workplace

Fitting in the Fit Out

Inflationary pressures that dominated the economic environment in 2022 and 2023 are showing signs of easing across the UK economy. The consequential increases in the Bank of England’s base rate up to 5.25% – the highest level since 2008 – are now expected to gradually ease over the medium-term.
Thomas Moore • 08/05/2024
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Insights

The EMEA Investor Update

A regular update on the commercial real estate investment scene in Europe.
James Young • 27/10/2022
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Insights • Economy

UK Real Estate Market View

A regular update on the commercial real estate market in the UK.
31/05/2022
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Article

Commercial Property

Dedicated to delivering effective services in the EMEA region. 
Insights

Commercial Stamp Duty Calculator

Calculate commercial stamp duty (SDLT) for UK property purchases with Cushman & Wakefield's free calculator. Covers England, Scotland, Wales & NI

What's new

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Cushman & Wakefield Continues Expansion of its Rating Team

Cushman & Wakefield has appointed Ben Moore as a Partner within its Rating team.

Lauren Joselyn • 05/08/2025

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Cushman & Wakefield Appoints Ben Cullen As Head Of UK & Ireland

Cushman & Wakefield has appointed Ben Cullen as Head of UK & Ireland, succeeding George Roberts who is leaving the firm.

Richard Coleman • 18/07/2025

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Cushman & Wakefield Appoints Chris Bennett As Head of London Offices Capital Markets

Cushman & Wakefield has appointed experienced real estate finance leader Chris Bennett as Head of London Offices Capital Markets.

Richard Coleman • 10/07/2025

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From Caution to Strategic Conviction: European Real Estate Finds Its Footing

European real estate is still a strong play, offering real income-producing assets backed by solid long-term trends and fundamentals says Cushman & Wakefield.

Lauren Joselyn • 11/06/2025

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Grade A London Office Space Facing Considerable Squeeze Beyond 2025

New quarterly London office data from Cushman & Wakefield highlights the constrained conditions faced by occupiers seeking Grade A space in London and points to further challenges to come, with just 5.91 million sq ft of total office space currently under construction and available beyond 2025.

Lauren Joselyn • 06/05/2025

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European Commercial Real Estate Sector To Weather Impact Of Tariff Uncertainty And Continue Expansion

Cushman & Wakefield report publishes report analysing economic and property impacts of the first 100 days of Donald Trump’s second presidential term.

Richard Coleman • 01/05/2025

James Woolley
Cushman & Wakefield Appoints New Head Of UK Student Accommodation

James Woolley takes the helm of the UK Student Accommodation team.

Richard Coleman • 28/04/2025

UK London City
Occupiers Focus On The Core As The City Breaks Record For Central London Office Leasing Deals

The City of London set a new record for office leasing deals in a calendar year with 339 transactions over 5,000 sq ft in 2024.

Lauren Joselyn • 24/04/2025

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Cushman & Wakefield Appoints Rod Edwards As Partner In Rating Team

Based in London, Edwards will play a pivotal role in supporting the firm's existing clients, developing the team, and focusing on new business opportunities.

Lauren Joselyn • 01/04/2025

Sophia Sham
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Time to Turn the Tide: Cushman & Wakefield’s Latest TIME Score Points to a Significant Juncture in Investment Recovery

The European real estate market is currently at a defining moment, with the upcoming months playing a crucial role in shaping the strength and sustainability of its recovery according to Cushman & Wakefield’s latest TIME Score.

Lauren Joselyn • 10/03/2025

Birmingham, UK
Cushman & Wakefield Welcomes Senior Hire To UK Capital Markets Team

Global real estate services firm Cushman & Wakefield has appointed Rob Woods as a Partner to its UK Capital Markets team.

Richard Coleman • 18/02/2025

Services

Development
There are now five economic factors of production - Labour, Land, Capital, Entrepreneurship, and Data. At Cushman & Wakefield, we understand the significance of each to generating successful outcomes in real estate development.
Learn More
Planning I Development

Our Planning team pairs strategic insight of the planning process with local, ‘boots-on-the-ground’ intelligence to give our clients the real benefit of a truly national platform.

Learn More
Rethinking Properties
Discover how our strategic rethinking process in the EMEA region helps you unlock the full potential of your commercial property investments. Expert portfolio assessment, scenario-based solutions, and data-driven recommendations.
Learn More

MORE INSIGHTS

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Article

Multifamily Digest

Welcome to the latest edition of “Multifamily Digest”; a periodic overview of the multifamily industry from Cushman & Wakefield and Greystone. We aim to provide you with invaluable multifamily market research and insights for your next investment.
12/08/2025
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Research • Workplace

Curating Workplace Experience That Matters

Mat Toniolo • 12/08/2025
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Article • Workplace

Flight to Experience

From trophy towers to mid-market assets, U.S. tenants are rewriting the leasing playbook—placing a premium on spaces that deliver service, community and a sense of belonging.
Patrick Cheeseman • 11/08/2025
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Research

European Luxury Retail

Explore the dynamics of the European luxury retail real estate market.
Sally Bruer • 07/08/2025
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Insights • Workplace

Tide is Turning: Re-evaluating Apac Office Investments

The office sector is expansionary in Asia Pacific. A further 14 million new office jobs are forecast to be created over the next five years together with approximately 500msf of new supply.
Dominic Brown • 05/08/2025
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Insights • Supply Chain

Trade Shifts: U.s. Occupier Demand and Uk Logistics & Industrial

The UK Logistics & Industrial (L&I) sector is no stranger to structural change or supply chain shocks. The announcement of ‘reciprocal’ U.S. tariffs on what President Trump called ‘Liberation Day’ is likely to change the landscape of global trade, creating both challenges and opportunities for the sector.
Edward Bavister • 04/08/2025
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B(RE)ves: the most important updates in real estate

Stay ahead of the trends shaping the industry.
30/07/2025
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Research

Australian Logistics & Industrial Vacancy Analysis

Global L&I vacancy rates rose due to high supply and normalized demand; Australia’s rate stayed low thanks to strong demand and pre-commitments.
14/05/2025
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Insights • Supply Chain

Logistics Tenant Profile #20 – Hwasung: How far have you been to Hwasung?

Hwasung is divided into 3 areas: Area 1, represented by Dongtan, Area 2, where universities are concentrated, and Area 3, where many industrial complexes are clustered.
Carter Kim • 26/11/2024

STORIES

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Relais & Châteaux La Briqueterie & Spa
Beauvallon Collection has chosen Cushman & Wakefield Design + Build to renovate its 5-star Relais & Châteaux establishment near Epernay, Hostellerie La Briqueterie and Spa.
Learn More
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The Emeria Thalasso & Spa Dinard Hotel
The Emeria Thalasso & Spa Dinard hotel, owned by FOR BZH, have chosen Cushman & Wakefield Design + Build to renovate the Spa and public areas of the 4-star hotel in Dinard.
Learn More
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Global MNC Singapore • Workspace
Learn More
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