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Matt Wilderspin

Head of Sales and Strategy • United Kingdom

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Matt Wilderspin

Head of Sales and Strategy • United Kingdom


About

Matt Wilderspin is Head of Sales and Strategy for Project & Development Services at Cushman & Wakefield, based in London. In this role, he leads sales strategy, client engagement and pipeline growth across the UK and Ireland, working closely with occupiers and investors to shape the outcomes of complex, high-value projects.

Matt brings more than 30 years of experience in real estate, project and cost management to the role. Before joining Cushman & Wakefield, he spent 15 years at CBRE, where he held a series of senior leadership positions, including Head of UK & Ireland Project & Cost Management and, subsequently, Head of EMEA Project & Cost Management. In these roles, he was responsible for directing large international teams and overseeing client programmes across multiple markets. He most recently served as CBRE's Global Go-to-Market leader for Advisory Project Management. Earlier in his career, Matt held national leadership positions at BNP Paribas Real Estate and NAI Fuller Peiser.

Matt's approach combines deep technical grounding in project delivery with a commercial, client-first mindset. He works with both occupiers and landlords to navigate complexity across the full project lifecycle, from early-stage planning through to delivery, with a consistent focus on practical, high-quality outcomes. He is equally focused on the long-term performance of the assets he helps shape, aiming to deliver sustainable, high-performing buildings and environments built to last.

Having led teams across the UK, Ireland and the wider EMEA region, Matt has an established understanding of how project and cost management requirements vary across different markets. This geographic breadth informs how he now shapes sales strategy and client engagement for Project & Development Services in the UK and Ireland.

His experience spans a broad range of asset types and client requirements, reflecting the diversity of projects delivered across the commercial real estate lifecycle. Whether supporting an occupier through a workplace transformation or helping an investor unlock value from an existing asset, Matt's focus remains on aligning project outcomes with each client's broader business goals.

Areas of Specialization

  • Sales strategy and business development
  • Client engagement and relationship management
  • Project management
  • Cost management
  • Pipeline growth and go-to-market strategy
  • International team leadership
  • Occupier and landlord advisory
  • Complex project delivery
  • Sustainable building performance
  • UK, Ireland and EMEA real estate markets

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