Jonathan Hubbard
Head of Hospitality EMEA • United Kingdom

Local Office:
43-45 Portman Square
London, W1A 3BG
United Kingdom
Office: +44 207 152 5803
Mobile: +44 7921492681
Jonathan Hubbard
Head of Hospitality EMEA • United Kingdom
About
Jon has over 30 years’ experience of the hospitality sector across EMEA, dealing with a wide range of hotel assets, from budget to luxury, and across capital markets, development, valuation and advisory service lines.
He has executed and led both single asset and large portfolio valuations in multiple jurisdictions across EMEA.
Prior to joining Cushman & Wakefield in 2017 to head up the Hospitality team in EMEA, Jon had responsibility for Investor Services and the valuation and advisory teams across EMEA at JLL’s Hotels & Hospitality Group, as well as leading the businesses in the Middle East & Africa and Northern Europe.
SERVICES
Hospitality
The hospitality industry is changing. From disruptive technology to the shifting definition of what a hotel can be, hospitality advisers require not only real estate and operational expertise, but insight into the future.
Hospitality Capital Markets
Our Hospitality Capital Markets team provides a complete advisory service to investors, whether buying, selling or managing their capital within the hotel sector. We combine operational expertise with up-to-the-minute real estate knowledge – and members of our capital markets team have advised on transactions worth well over €6.0 bn across EMEA.
Hospitality Valuation
Our Hospitality Valuation & Advisory team deals exclusively with hotel and hospitality assets. Using our real estate, hotel operations, finance and asset management knowledge, we work with global institutions, lenders, operators, investors and individuals, providing valuations for transactional, lending and regulatory purposes.
Investor and Developer Services
Our team has market leading insight and experience having been involved in Development Advisory and Operator Selection processes on the most important hotel developments schemes across Europe
Rethinking Properties
Global Occupier Services (GOS)
Helping our clients make intelligent business decisions to get maximum value from the spaces they occupy.
Global Occupier Services (GOS)
Helping our clients make intelligent business decisions to get maximum value from the spaces they occupy.
Office Lease Advisory
Our Lease Advisory team is an experienced, dynamic, innovative and proactive commercial team.
Logistics & Industrial Agency
The Lease & Industrial Leasing team is an experienced, dynamic, innovative and proactive market-facing commercial team.
Lease Transaction and Advisory
Cushman & Wakefield is one of the world’s leading providers of leasing advice to occupiers and investors.
Logistics & Industrial Agency
The Lease & Industrial Leasing team is an experienced, dynamic, innovative and proactive market-facing commercial team.
More Insights
Insights • Government / Public Sector
Will the government’s Plan for Change drive regional office market growth?
Insights
The Rippling Repercussions of Rising Rates
MarketBeat
UK Investment Marketbeat Reports

MarketBeat
UK Economy & Housing Marketbeat Reports

Article • Investment / Capital Markets
MarketBeat
UK Hospitality Marketbeat Reports

MarketBeat

Research • Supply Chain
Nearshoring opportunities for businesses

Insights • Workplace
Flexible Offices in the Changing Workplace

Insights • Sustainability / ESG
The Role of Cities in Defining Our Environmental Future
What's new
From Caution to Strategic Conviction: European Real Estate Finds Its Footing
European real estate is still a strong play, offering real income-producing assets backed by solid long-term trends and fundamentals says Cushman & Wakefield.
Lauren Joselyn • 11/06/2025
Grade A London Office Space Facing Considerable Squeeze Beyond 2025
New quarterly London office data from Cushman & Wakefield highlights the constrained conditions faced by occupiers seeking Grade A space in London and points to further challenges to come, with just 5.91 million sq ft of total office space currently under construction and available beyond 2025.
Lauren Joselyn • 06/05/2025

European Commercial Real Estate Sector To Weather Impact Of Tariff Uncertainty And Continue Expansion
Cushman & Wakefield report publishes report analysing economic and property impacts of the first 100 days of Donald Trump’s second presidential term.
Richard Coleman • 01/05/2025

Cushman & Wakefield Appoints New Head Of UK Student Accommodation
James Woolley takes the helm of the UK Student Accommodation team.
Richard Coleman • 28/04/2025

Occupiers Focus On The Core As The City Breaks Record For Central London Office Leasing Deals
The City of London set a new record for office leasing deals in a calendar year with 339 transactions over 5,000 sq ft in 2024.
Lauren Joselyn • 24/04/2025

Time to Turn the Tide: Cushman & Wakefield’s Latest TIME Score Points to a Significant Juncture in Investment Recovery
The European real estate market is currently at a defining moment, with the upcoming months playing a crucial role in shaping the strength and sustainability of its recovery according to Cushman & Wakefield’s latest TIME Score.
Lauren Joselyn • 10/03/2025
Cushman & Wakefield Appoints Patrick Hogan As Head Of EMEA Living Capital Markets
Real estate services firm Cushman & Wakefield has appointed Patrick Hogan as Head of EMEA Living Capital Markets.
Richard Coleman • 06/03/2025

Iconic European Streets See 83 New Luxury Store Openings Despite Ongoing Luxury Market Transition
The European luxury retail real estate market continues to show resilience with further store openings in 2024 despite another year of transition in the luxury retail market, according to Cushman & Wakefield’s European Luxury Retail 2025 report.
Richard Coleman • 03/03/2025

Iversen Building Reaches Full Occupancy At The Oxford Science Park
The Iversen Building, a new purpose-built ‘lab ready’ 86,000 sq ft building based at The Oxford Science Park (TOSP), has reached 100% occupancy only twelve months after practical completion.
Vikki McCrindle • 28/02/2025

Cushman & Wakefield Welcomes Senior Hire To UK Capital Markets Team
Global real estate services firm Cushman & Wakefield has appointed Rob Woods as a Partner to its UK Capital Markets team.
Richard Coleman • 18/02/2025

Cushman & Wakefield Bolsters UK Hospitality Capital Markets Team With Double Hire
Real estate services firm Cushman & Wakefield has added to its growing Hospitality Capital Markets team in London by hiring Andrew Horder as a Partner and Anastasia Cooper as a Consultant.
Richard Coleman • 07/02/2025
UK INSIGHTS
Insights • Government / Public Sector
Will the government’s Plan for Change drive regional office market growth?
Insights
The Rippling Repercussions of Rising Rates

Article • Investment / Capital Markets

MarketBeat

Research
EMEA Data Centre Market Update

Research • Supply Chain
Nearshoring opportunities for businesses

Insights

Insights • Sustainability / ESG
The Role of Cities in Defining Our Environmental Future
FEATURED STORIES

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